Founded in 1881 in Tokyo’s Ginza District, Seiko quickly earned a reputation for craftsmanship and precision. At a time when Swiss watches dominated the market, the quality and elegance Seiko brought to every timepiece took the world by storm and shattered the myth of Swiss superiority. Since then, Seiko watches for men and women can be found around the globe, precision timepieces equally at home in the finest of settings and on the wrists of soldiers and adventurers. Official timekeeper of the Olympic Games, FIFA World Cup, and IAAF World Championships, the Seiko watch is regarded as the pinnacle of innovation and rigorous quality inspection, honing and perfecting each design. So whether you’re looking for a dependable diver watch, sturdy sport watch, or stylish gold watch, Seiko has the perfect timepiece for your lifestyle.