The idea of Altra, created in 2009, was cooked up in a toaster oven. One of the co-founders, a running store manager and runner, discovered that traditional running shoes were hurting customers rather than helping them. He began experimenting, using the heat of a toaster oven to peel back the midsoles and remove excessive height. In the process, he created a “Zero Drop” profile for a low-impact landing. Since then, Altra has become a top 10 running store brand. Altra’s dedication to innovation and comfort in the service of a better, more natural run is unrivaled. The company has a host of technologies in every shoe—to name a few: “Footshape,” a toe box that allows toes to spread naturally; “Fit4Her,” which forms itself to the specific anatomy of women’s feet; and “Balanced Cushioning,” which positions the forefoot and heel equidistant from the ground, creating better alignment. Designed and manufactured in the Mountain West, Altra trail shoes are designed with even more technological perks, including a claw-like sticky rubber outsole for maximum traction and StoneGuard insert for stability on rocky terrain. We at Outdoor Equipped are very pleased to offer a large selection of Altra shoes, including some of the best men's trail running shoes and the very best women's trail running shoes available today.